Mè · Proposal
Write itwhen you remember.
One message from you, to you, sent to the moment you need it. From a one-page brief to an investor-ready brand, in two phases.
The idea
A message from you,to you.
Mè is private and personal. Someone writes or records a message to themselves while they're clear headed, chooses when it should arrive, and Mè delivers it later, right before the moment they're most likely to need it.
Who it's for
Someone who has a difficult weekend around alcohol, drugs, gambling, or another pattern, feels real regret by Monday, and forgets that feeling by Friday. Mè closes that gap.
From the brief
"Mè doesn't tell you what to do. It helps you remember what you already decided."
Where we are
Phase 1,the app mock.
The $500 we agreed covers the build of the mock app itself, a working test version you can open on a phone or a laptop and hand to someone in a room. It is the proof the idea works. It is not the brand, the site, or the investor materials around it.
Included in the mock
The core flow, working: write or record, choose when, receive, check in
A branding direction, chosen and locked in: Daylight, built for a steady hand in a hard moment
Installable on a phone from a link, enough to show live how it feels
Outside the mock
Full brand identity: logo system, colour, type, guidelines
Website or landing page, marketing and ad creative
The investor proposal and pitch deck
The official App Store and Google Play build and testing, after funding
The proof
The mock,working right now.
Four real screens from the test build, on a phone today. Not drawings.
Watermarked "Coexa Studios" for this proposal. Clean and yours once Phase 1 is signed off.
iPhone: open the link in Safari, tap Share, then "Add to Home Screen." Android: open it in Chrome and tap "Install app." This is the test build, not the App Store, so one thing to know: a scheduled message only arrives while mè is open. If you set a test message, keep mè open, or come back and reopen it around the time you set.
Before you pitch it
Investors don't just fund the idea.They fund whether they trust you.
Right now, Mè has a name, a brief and a mock. No visual identity, no site, no marketing, no deck. The mock proves the concept works. The brand, tied together across everything, proves you're ready to be taken seriously.
The full investor package
From concept toinvestor ready.
Brand identity
Logo, colour, type and guidelines. The one language everything else speaks.
App design system
Every screen, in the locked Daylight direction, designed and ready to hand to developers.
Website and landing page
A page that explains Mè and makes it feel real before it's in the stores.
Marketing and ads
Ad creative, social templates and software-style marketing pages, ready to run.
Investor proposal
A polished pitch deck and proposal document, built to raise on.
One identity across the app, the site, the ads, social and the room you pitch in. Nothing feels stitched together, and the quality is the argument.
Quality bar we're aiming for on the product video: a reference reel by PING Studio, the craft level we're matching, not our own past work.
The investment
Two phases,one direction.
Phase 1, the app mock
A working test build plus the branding direction
$500
Paid
Phase 2, full investor package
Brand identity, every screen in the locked Daylight direction, website, marketing and ads, investor proposal
$3,000
Proposed
For comparison
Full software build-outs with real market appeal typically run $7,000 to $12,000. This is the same package, priced to get you in front of investors now.
Terms
$3,000 to start Phase 2. Everything delivered, tied together and ready for the room.
Not included in either phase: the official iOS and Android production build and testing. That is quoted separately once funding lands.
Next steps
Let's build somethingworth showing investors.
Say yes to Phase 2, $3,000 to start
Send your story, so the brand can be built around it
Everything delivered, tied together, ready for the room